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Leadership Branding

Want to align your values to your work?

Have you discovered your vision, alignment and execution style?

Does achieving goals more easily sound appealing?

Do you wish to inspire and empower others?

students painting

What is your leadership reputation?

You may wonder how a recent initiative you led influenced how colleagues think of you, or worry if your boss considers a recent mistake part of a larger issue you struggle with. You may think about whether your direct reports look up to you as a leader. But have you ever thought about your personal leadership brand?

What is Leadership Branding

A personal brand reflects your priorities, the values you stand for, the offerings or promises you consistently deliver, and how you go about delivering them.

At work, your leadership brand is how your personal brand plays out in the social process of leadership. In other words, it’s how you interact with others to produce results.


Your leadership brand isn't about your past, it's about who you aspire to be in the future.

Why Leadership Branding

Is your leadership brand currently aligned with what you want it to say about you?

Shaping your brand can:

Enhance your ability to achieve goals

Impact your vision, alignment and execution

Differentiate your values

Align your growth goals

Engage authenticity

How it Works

Through assessment tools, transformational learning and strategic competencies, personal leadership branding can be discovered.

Leadership branding competencies:
Self Evaluation and Goals
Digital and Social Footprint
Accountability Partnership
Action Planning
Sustain your Branding




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